Emirates Airlines has released a new inflight safety video which is shown before flights take off.
EMIRATES TAKES SAFETY SERIOUSLY
The video kicks off with a pinch of humour and highlights the fact that Emirates takes safety seriously.
Unlike other airlines which might seek to gather passengers’ attention with dancers that break into song, characters from movies or even celebrities being funny, Emirates presents its safety measures in a serious and professional way.
EMIRATES INFLIGHT SAFETY VIDEO
The inflight safety presentation asks passengers to stop using the airline’s award-winning inflight entertainment system and to pay attention for a brief moment.
Emirates’ award-winning cabin crew presents the bulk of the safety regulations passengers are expected to comply with while onboard flights.
However, the inflight safety measures are interspersed with inserts presented by passengers from various backgrounds and cultures.
ALSO READ: Emirates ‘Green Flying Operations’ ramp up sustainability efforts
IN TOUCH WITH DIVERSE PASSENGER PROFILES
This aligns with Emirates Airlines’ passenger profiles since Emirates Airlines handles a vast number of transit passengers from many destinations across the globe.
The carrier operates a hub and spoke model, bringing people from various destinations to its Dubai hub before sending them to their final destination.
Emirates’ new inflight safety presentation therefore speaks to a range of passengers from diverse cultures and backgrounds.
SEATBELT SAFETY
The video suggests that passengers have their seatbelts fastened whenever they are in their seats.
It makes sense taking into account the number of clear air turbulence incidents that have occurred in the last few weeks.
Furthermore, this draws passengers’ attention to the fact that keeping seatbelts fastened is key to safety when flying.
Furthermore, Emirates asks passengers to keep their shoes on during take-off and landing.
This is to ensure that passengers are prepared to evacuate the aircraft in the event of an emergency.
